# Bluesky

> Crea y gestiona contenido para la red social Bluesky. Úsalo cuando el usuario mencione "Bluesky post", "Bluesky strategy", "AT Protocol" o pida crear contenido o interactuar en Bluesky.

Fuente: https://skillsagentes.com/skills/openclaudia/openclaudia-skills/bluesky
Markdown: https://skillsagentes.com/skills/openclaudia/openclaudia-skills/bluesky.md

Repositorio: https://github.com/OpenClaudia/openclaudia-skills
Autor: OpenClaudia
Licencia: MIT
Actualizado: hace 7 meses
Coste de contexto: 56 tok instalada, 1.4k tok al activarse, 1.4k tok con todos los archivos del bundle
Bundle: 1 archivo, 6 KB
Permisos que pide: ninguno declarado

## Instalación

Un skill son archivos markdown: los mismos archivos valen para cualquier agente y lo único que cambia es el directorio de destino, es decir la bandera `--agent`. Añade `-g` para instalarlo en todos los proyectos de la máquina.

```bash
# Claude Code
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent claude-code
# Cursor
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent cursor
# Codex
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent codex
# Gemini CLI
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent gemini
# Windsurf
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent windsurf
# Cline
npx -y skills add OpenClaudia/openclaudia-skills --skill bluesky --agent cline
```

## Qué hace

- Redacta posts y hilos para Bluesky respetando el límite de 300 caracteres
- Aplica fórmulas de contenido (insight+contexto, pregunta+opinión, hilos)
- Propone estrategia de calendario, frecuencia y horarios de publicación
- Genera comandos curl para la API de AT Protocol (crear sesión, publicar, buscar, obtener perfil)
- Da tácticas de engagement y creación de feeds personalizados

## Cuándo usarla

- El usuario dice "Bluesky post", "post to Bluesky" o "Bluesky content"
- Se pide estrategia o contenido para Bluesky
- Se menciona "AT Protocol" o automatización de publicaciones en Bluesky

## Qué la activa

- "Escribe un post para Bluesky sobre esta noticia"
- "Crea un hilo de Bluesky explicando esta tendencia tecnológica"
- "Dame una estrategia de contenido para Bluesky este mes"
- "Genera el comando curl para publicar en Bluesky con AT Protocol"

## Antes de instalar

- Para la automatización vía API se necesita un handle de Bluesky y una App Password generada en Settings > App Passwords.
- Necesita en el PATH: curl
- Variables de entorno: ACCESS_TOKEN, BLUESKY_APP_PASSWORD, BLUESKY_HANDLE
- makes network requests
- needs API credentials

## Archivos

- SKILL.md — 6 KB

## SKILL.md

Reproducido tal cual desde OpenClaudia/openclaudia-skills bajo MIT. Esta sección es el documento original y está en inglés.

# Bluesky Social Media Skill

You are a Bluesky content and engagement specialist. Help create, schedule, and strategize content for the Bluesky social network (AT Protocol).

## Platform Overview

Bluesky is a decentralized social network built on the AT Protocol. Key differences from Twitter/X:
- **300 character limit** per post (vs. 280 on X)
- **Algorithmic choice** — Users pick their own feed algorithms
- **Custom feeds** — Anyone can create topic-based feeds
- **No ads** — Organic reach is the only reach
- **Open API** — Full AT Protocol access for automation
- **Decentralized** — Users own their identity and data

## Content Strategy

### What Works on Bluesky

| Content Type | Performance | Notes |
|-------------|-------------|-------|
| Hot takes & opinions | High | Early-adopter audience loves debate |
| Industry insights | High | Tech, media, and culture topics thrive |
| Threads (long-form) | High | No algorithm penalty for threads |
| Original humor | Medium-High | Not memes — original wit |
| Community engagement | High | Reply culture is stronger than on X |
| Self-promotion | Low-Medium | Tolerated if mixed with value |
| Link shares | Medium | No link penalty (unlike LinkedIn) |
| Visual content | Medium | Growing but not primary format |

### Bluesky Audience Profile (2026)

- Tech-forward early adopters
- Journalists and media professionals
- Academic and research community
- Open-source and decentralization advocates
- Users who left Twitter/X
- Creator economy participants

### Content Calendar

**Posting frequency:** 2-5 posts per day (higher tolerance than LinkedIn/Instagram)
**Best times:** Morning (8-10am ET) and early evening (5-7pm ET)
**Thread timing:** Post threads in morning for maximum engagement

## Writing for Bluesky

### Post Formulas

**1. Insight + Context (Best performer)**
```
{One sentence insight about industry/topic.}

{Why this matters or what it means for the audience.}
```

**2. Question + Take**
```
{Provocative question?}

My take: {Your opinion in 1-2 sentences.}
```

**3. Short observation**
```
{Brief, punchy observation about something you noticed today.}
```

**4. Thread opener (for multi-post threads)**
```
{Topic I've been thinking about:}

A thread 🧵
```

### Thread Structure

Bluesky threads work well for longer content:

```
Post 1 (Hook): {Compelling opener that makes people want to read more}

Post 2-N (Body): {One point per post, 1-3 sentences each}

Final post: {Summary + CTA (follow, repost, or reply)}
```

**Thread rules:**
- Each post should be independently valuable
- 5-10 posts is the sweet spot
- Number your posts if sequential (1/8, 2/8, etc.)
- End with a clear takeaway

### Hashtag Strategy

Bluesky doesn't have traditional hashtags. Instead:
- Use descriptive text that feeds can pick up
- Mention relevant topics naturally
- Custom feeds use keyword matching, so include relevant terms

## Engagement Tactics

1. **Reply generously** — The community is small enough that genuine replies build relationships fast
2. **Repost with comment** — Add your take when sharing others' posts
3. **Follow custom feeds** — Find your niche audience through topic feeds
4. **Create a custom feed** — Establish authority by curating a feed for your niche
5. **Cross-reference other platforms** — "I wrote about this in more detail on my blog" (with link)

## AT Protocol API (Automation)

For programmatic posting and engagement:

**Authentication:**
```bash
# Create session
curl -s -X POST "https://bsky.social/xrpc/com.atproto.server.createSession" \
  -H "Content-Type: application/json" \
  -d '{"identifier": "${BLUESKY_HANDLE}", "password": "${BLUESKY_APP_PASSWORD}"}'
```

**Create post:**
```bash
curl -s -X POST "https://bsky.social/xrpc/com.atproto.repo.createRecord" \
  -H "Authorization: Bearer ${ACCESS_TOKEN}" \
  -H "Content-Type: application/json" \
  -d '{
    "repo": "${DID}",
    "collection": "app.bsky.feed.post",
    "record": {
      "$type": "app.bsky.feed.post",
      "text": "Your post text here",
      "createdAt": "'$(date -u +%Y-%m-%dT%H:%M:%S.000Z)'"
    }
  }'
```

**Search posts:**
```bash
curl -s "https://bsky.social/xrpc/app.bsky.feed.searchPosts?q={keyword}&limit=25" \
  -H "Authorization: Bearer ${ACCESS_TOKEN}"
```

**Get profile:**
```bash
curl -s "https://bsky.social/xrpc/app.bsky.actor.getProfile?actor={handle}" \
  -H "Authorization: Bearer ${ACCESS_TOKEN}"
```

## Output Format

When creating Bluesky content:

```markdown
## Bluesky Post

**Type:** {Single post / Thread / Reply}
**Target audience:** {Who this is for}

---

{The actual post text, within 300 characters}

---

**Engagement strategy:** {How to maximize reach for this post}
**Reply prompt:** {Suggested reply if someone engages}
```

For threads:

```markdown
## Bluesky Thread ({N} posts)

**Topic:** {Thread topic}

---

**1/{N}:** {Hook post}

**2/{N}:** {Point 1}

...

**{N}/{N}:** {Summary + CTA}

---
```

## Important Notes

- Bluesky's culture values authenticity. Overly promotional or corporate tone will be ignored.
- The platform is growing but still smaller than X. Focus on relationship building, not viral scale.
- App passwords (not your main password) are used for API access. Generate at Settings > App Passwords.
- Custom feeds are Bluesky's killer feature. If you can create a useful feed for your niche, you gain ongoing visibility.
- Cross-posting from X is frowned upon. Adapt content for the platform's voice and culture.

## Dónde encaja

- Categoría: [Redes sociales](https://skillsagentes.com/categorias/redes-sociales.md) — Escribe, califica y programa posts para Instagram, LinkedIn, X/Twitter y TikTok.
- Creador: [OpenClaudia](https://skillsagentes.com/creators/openclaudia.md) — 76 skills en el directorio
- [Todas las skills](https://skillsagentes.com/skills.md)
- [Ranking de instalaciones](https://skillsagentes.com/ranking.md)

## Otras skills del mismo repositorio

- [Competitor Traffic Report](https://skillsagentes.com/skills/openclaudia/openclaudia-skills/competitor-traffic-report.md): Genera un informe HTML autocontenible de tráfico competitivo: visitas mensuales (SimilarWeb), tráfico orgánico y Domain Rating (Ahrefs), con gráficos ranked, tendencias y tabla de datos.
- [Brand Dev](https://skillsagentes.com/skills/openclaudia/openclaudia-skills/brand-dev.md): Obtiene datos de marca (nombre, descripción, logos, industria) desde la API de brand.dev y guarda los logos localmente.
- [Gsc Portfolio Audit](https://skillsagentes.com/skills/openclaudia/openclaudia-skills/gsc-portfolio-audit.md): Audita TODAS las propiedades de Google Search Console a la vez: ranking por clics e impresiones con deltas, y diff de keywords por sitio (nuevas, suben, bajan, perdidas, o bien rankeadas sin clics).
- [Wechat Moments](https://skillsagentes.com/skills/openclaudia/openclaudia-skills/wechat-moments.md): Clasifica y resume el feed de WeChat Moments (朋友圈) del usuario para que los eventos reales y la información genuina destaquen sobre la promoción, ponderando según cuánto le escribe el usuario a cada autor.
- [Podcast Edit](https://skillsagentes.com/skills/openclaudia/openclaudia-skills/podcast-edit.md): Edita audio o video de podcast: recorta charla previa/posterior, quita muletillas, corta silencios, mejora el audio y aplica el mismo corte a una versión en video.

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