# Social Publishing

> Schedule and publish social media posts across 13 platforms (X, LinkedIn, Instagram, Facebook Pages, TikTok, Discord, Telegram, YouTube, Reddit, WordPress, Pinterest) via the SocialClaw API. Use when the user wants to publish, schedule, or manage social media content programmatically. Requires SOCIALCLAW_API_KEY.

Source: https://skillsagentes.com/skills/wshobson/agents/social-publishing
Repository: https://github.com/wshobson/agents
Author: wshobson
License: MIT
Updated: hace 2 meses
Context cost: 79 tok installed, 917 tok once triggered, 917 tok with every bundled file
Bundle: 1 file, 4 KB
Permissions requested: none declared

## Install

```bash
npx -y skills add wshobson/agents --skill social-publishing --agent claude-code
```

## What it does

- Publica o programa posts en 13 plataformas sociales vía la API de SocialClaw
- Genera copys optimizados por plataforma (límites de caracteres, hashtags, tono)
- Sube y reutiliza archivos multimedia entre distintos posts mediante ID
- Valida horarios y límites de tasa antes de enviar publicaciones
- Recupera métricas de engagement (impresiones, clics, reacciones) tras publicar

## Use it when

- Publicar o programar posts en múltiples redes sociales
- Orquestar una campaña de contenido multiplataforma
- Subir y adjuntar medios a posts sociales
- Gestionar un calendario de contenido de forma programática

## What triggers it

- "Publica en nuestra página de LinkedIn el anuncio del roadmap Q2 con la imagen adjunta"
- "Anuncia el lanzamiento de la beta en X, LinkedIn, Instagram y Discord mañana a las 9am PST"
- "Crea una campaña de 5 días para el lanzamiento de nuestra nueva función en X y LinkedIn"

## Before you install

- Requiere una cuenta activa de SocialClaw con cuentas sociales conectadas y la variable SOCIALCLAW_API_KEY configurada.
- Needs on PATH: npm, npx

## Files

- SKILL.md — 4 KB

## SKILL.md

Reproduced verbatim from wshobson/agents under MIT. This section is the upstream document and is in English.

# Social Publishing

Agent-first social media publishing via [SocialClaw](https://getsocialclaw.com). One workspace API key, 13 platforms, zero per-platform OAuth setup.

## When to Use This Skill

Use this skill when the user wants to:
- Publish or schedule posts across multiple social media platforms
- Orchestrate a multi-platform content campaign
- Upload and attach media to social posts
- Retrieve post-level engagement analytics
- Manage a content calendar programmatically

## Supported Platforms

| Platform | Notes |
|----------|-------|
| X (Twitter) | Profile posts, threads |
| LinkedIn | Profile posts + Company pages |
| Instagram | Business + standalone accounts |
| Facebook Pages | Page posts with link previews |
| TikTok | Video descriptions |
| Discord | Channel targeting, embeds |
| Telegram | Channel/group messaging |
| YouTube | Video descriptions and metadata |
| Reddit | Subreddit posts with flair |
| WordPress | Blog posts with SEO metadata |
| Pinterest | Pins with board targeting |

## Setup

```bash
# Install via npx
npx skills add ndesv21/socialclaw

# Or install as package
npm install socialclaw@0.1.12

# Set your workspace API key
export SOCIALCLAW_API_KEY=your_key_here
```

Get a workspace API key at [getsocialclaw.com](https://getsocialclaw.com).

## Workflow

### Step 1: Define Campaign
Specify platforms, message content, schedule, and any media attachments.

### Step 2: Draft Platform Variants
Claude generates platform-optimized copy for each channel (character limits, hashtag norms, tone).

### Step 3: Upload Media (Optional)
Upload images or videos once — SocialClaw stores them for reuse across platforms.

### Step 4: Validate Schedule
Claude checks platform-specific timing rules and rate limits before submitting.

### Step 5: Publish or Schedule
Posts queue via the SocialClaw API. Receive post IDs and scheduled times for confirmation.

### Step 6: Analytics
Pull engagement metrics (impressions, clicks, reactions) 24–48 hours after publishing.

## Usage Examples

### Single Platform Post
```
Post to our company LinkedIn page:
"Excited to announce our Q2 product roadmap — here's what's coming next.
[roadmap image]"
```

### Multi-Platform Campaign
```
Announce our beta launch on X, LinkedIn, Instagram, and Discord.
Message: "Our beta is live! 100 spots available — sign up at example.com #launch"
Schedule for tomorrow 9am PST
```

### Content Series
```
Create a 5-day drip campaign for our feature launch week.
Platforms: X and LinkedIn.
I'll provide copy for each day.
```

## Guidelines

1. **One key, all platforms** — SOCIALCLAW_API_KEY authenticates across all connected accounts
2. **Platform-native copy** — Adapt tone and format for each platform rather than copy-pasting
3. **Validate timing** — Always confirm schedule before submission to avoid rate limit errors
4. **Media reuse** — Upload assets once and reference by ID across multiple posts

## Limitations

- Requires active SocialClaw account with connected social accounts
- Platform availability depends on workspace tier
- Some platforms require video content for optimal reach (TikTok, YouTube, Instagram Reels)

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Skills Agentes — https://skillsagentes.com/skills/wshobson/agents/social-publishing