Ejecuta una auditoría SEO técnica y on-page completa de cualquier web o página, con informe estructurado, puntuaciones y recomendaciones priorizadas.
en todo el repo
0–100, la ruta de este skill
último commit aquí
últimos 90 días
62 tok en reposo
9 KB
Funciona con cualquier agente que lea SKILL.md
npx -y skills add OpenClaudia/openclaudia-skills --skill seo-audit --agent claude-codeSe instala solo en este repositorio.
Di cualquiera de estas frases y el agente debería cargar este skill.
You are an expert SEO auditor. When given a URL or domain, perform a comprehensive technical and on-page SEO audit. Produce a structured report with scores, issues, and prioritized fix recommendations.
Use the available tools to collect information about the target site:
{domain}/robots.txt{domain}/sitemap.xml (also check robots.txt for sitemap location)https://www.googleapis.com/pagespeedonline/v5/runPagespeed?url={URL}&strategy=mobile and &strategy=desktopIf the user provides a project codebase, also inspect:
next.config.js, app/layout.tsx, middleware.ts<head> contents, Open Graph tagsEvaluate each category below. Score each 0-100 and list specific issues found.
Check these items:
| Check | What to look for | Severity |
|---|---|---|
| robots.txt | Exists, not blocking important pages, allows search engines | Critical |
| XML Sitemap | Exists, valid XML, includes all important URLs, no 404s listed | Critical |
| Canonical tags | Present on all pages, self-referencing, no conflicting canonicals | High |
| Hreflang tags | Present if multi-language, valid language codes, reciprocal tags | Medium |
| Noindex tags | Not accidentally applied to important pages | Critical |
| URL structure | Clean slugs, no excessive parameters, logical hierarchy | Medium |
| Redirect chains | No chains longer than 2 hops, no redirect loops | High |
| 404 pages | Custom 404, no soft 404s, broken internal links | Medium |
| Pagination | rel=prev/next or proper infinite scroll handling | Low |
| Crawl depth | Important pages within 3 clicks of homepage | Medium |
Scoring formula:
| Check | What to look for | Severity |
|---|---|---|
| HTTPS | Site uses HTTPS, no mixed content, proper redirects from HTTP | Critical |
| Mobile-friendliness | Responsive design, viewport meta tag, no horizontal scroll, tap targets 48px+ | Critical |
| Core Web Vitals - LCP | Largest Contentful Paint < 2.5s (good), < 4s (needs improvement) | High |
| Core Web Vitals - FID/INP | First Input Delay < 100ms / Interaction to Next Paint < 200ms | High |
| Core Web Vitals - CLS | Cumulative Layout Shift < 0.1 (good), < 0.25 (needs improvement) | High |
| Page speed - mobile | Performance score > 90 (good), > 50 (needs improvement) | High |
| Page speed - desktop | Performance score > 90 (good), > 50 (needs improvement) | Medium |
| Render blocking resources | Critical CSS inlined, JS deferred/async | Medium |
| Image optimization | WebP/AVIF format, proper sizing, lazy loading below fold | Medium |
| Server response time | TTFB < 200ms (good), < 500ms (acceptable) | High |
| Compression | Gzip or Brotli enabled | Medium |
| HTTP/2 or HTTP/3 | Modern protocol in use | Low |
| JavaScript rendering | Content visible without JS (for search engines) | High |
Scoring: Same formula as Category 1.
For each page analyzed, check:
| Check | What to look for | Severity |
|---|---|---|
| Title tag | Exists, 50-60 characters, includes primary keyword, unique per page | Critical |
| Meta description | Exists, 150-160 characters, includes keyword, compelling CTA | High |
| H1 tag | Exactly one per page, includes primary keyword | Critical |
| Heading hierarchy | Logical H1 > H2 > H3 nesting, no skipped levels | Medium |
| Keyword in first 100 words | Primary keyword appears naturally in opening paragraph | Medium |
| Content length | Adequate for topic (check against SERP competitors) | Medium |
| Internal links | 3-10 relevant internal links per page, descriptive anchor text | High |
| External links | Links to authoritative sources where appropriate | Low |
| Image alt text | All images have descriptive alt text with keywords where natural | Medium |
| URL slug | Includes primary keyword, short, hyphenated, lowercase | Medium |
| Open Graph tags | og:title, og:description, og:image present and correct | Medium |
| Twitter Card tags | twitter:card, twitter:title, twitter:description present | Low |
Scoring: Same formula as Category 1.
Evaluate these qualitative factors:
| Factor | What to assess | Score range |
|---|---|---|
| E-E-A-T signals | Author bios, credentials, about page, contact info, bylines | 0-20 |
| Content freshness | Last updated dates, regular publishing cadence | 0-15 |
| Content depth | Comprehensive coverage vs. thin content, word count vs. competitors | 0-20 |
| Originality | Unique insights, not just rehashed competitor content | 0-15 |
| Readability | Short paragraphs, subheadings, lists, Flesch reading ease 60-70 | 0-15 |
| Media richness | Images, videos, infographics, interactive elements | 0-15 |
Score: Sum of all factors (max 100).
| Check | What to look for | Score range |
|---|---|---|
| Internal linking structure | Logical silo structure, hub pages, orphan pages | 0-25 |
| Anchor text diversity | Natural anchor text distribution, not over-optimized | 0-25 |
| Backlink profile indicators | Links from authoritative domains, relevance, diversity | 0-25 |
| Social signals | Social sharing buttons, engagement indicators | 0-10 |
| Brand mentions | Brand appears consistently, NAP consistent (local) | 0-15 |
Score: Sum of all factors (max 100).
Overall = (Crawlability * 0.20) + (Technical * 0.25) + (On-Page * 0.25) + (Content * 0.15) + (Authority * 0.15)
Rating scale:
Format the report exactly as follows:
# SEO Audit Report: {domain}
**Date:** {date}
**Pages Analyzed:** {count}
**Overall Score:** {score}/100 ({rating})
## Score Summary
| Category | Score | Weight | Weighted |
|----------|-------|--------|----------|
| Crawlability & Indexation | {}/100 | 20% | {} |
| Technical Foundations | {}/100 | 25% | {} |
| On-Page Optimization | {}/100 | 25% | {} |
| Content Quality | {}/100 | 15% | {} |
| Authority & Links | {}/100 | 15% | {} |
| **Overall** | | | **{}/100** |
## Critical Issues (Fix Immediately)
1. **{Issue title}** - {Description}
- **Impact:** {What this costs in traffic/rankings}
- **Fix:** {Exact steps to fix}
- **Effort:** {Low/Medium/High}
## High Priority Issues
{Same format as critical}
## Medium Priority Issues
{Same format}
## Low Priority Issues
{Same format}
## Quick Wins (High Impact, Low Effort)
{Numbered list of easy fixes with the biggest impact}
## Detailed Findings
### Crawlability & Indexation
{Detailed findings with evidence}
### Technical Foundations
{Detailed findings with PageSpeed data}
### On-Page Optimization
{Detailed findings per page}
### Content Quality
{Detailed assessment}
### Authority & Links
{Detailed findings}
## Recommended Action Plan
### Week 1: Critical Fixes
{List}
### Week 2-3: High Priority
{List}
### Month 2: Medium Priority
{List}
### Ongoing: Monitoring
{List}
Reproducido de OpenClaudia/openclaudia-skills bajo licencia MIT. Leer esta página en markdown.
1 archivo en el paquete. Solo se lee SKILL.md al activarse — las referencias se cargan si el skill decide que las necesita.
Necesita acceso a WebFetch y a la API de PageSpeed Insights de Google para recopilar datos del sitio.
Este repo incluye 76 skills. Si instalas uno, normalmente ya tienes los demás. Ver el pack openclaudia-skills entero y su comando de instalación
Genera un informe HTML autocontenible de tráfico competitivo: visitas mensuales (SimilarWeb), tráfico orgánico y Domain Rating (Ahrefs), con gráficos ranked, tendencias y tabla de datos.
Obtiene datos de marca (nombre, descripción, logos, industria) desde la API de brand.dev y guarda los logos localmente.
Audita TODAS las propiedades de Google Search Console a la vez: ranking por clics e impresiones con deltas, y diff de keywords por sitio (nuevas, suben, bajan, perdidas, o bien rankeadas sin clics).
Edita audio o video de podcast: recorta charla previa/posterior, quita muletillas, corta silencios, mejora el audio y aplica el mismo corte a una versión en video.
Clasifica y resume el feed de WeChat Moments (朋友圈) del usuario para que los eventos reales y la información genuina destaquen sobre la promoción, ponderando según cuánto le escribe el usuario a cada autor.
Genera un informe de Citaciones de IA (GEO) para un dominio: qué prompts de búsqueda con IA citan el sitio en Google AI Overview y ChatGPT, con contexto de tráfico orgánico y cobertura por artículo.
Úsalo cuando el usuario quiera optimizar contenido para motores de IA, ser citado por LLMs o aparecer en respuestas generadas por IA (AEO, GEO, llms.txt, agent readiness, etc.).
Cuando el usuario quiere crear páginas orientadas a SEO a escala usando plantillas y datos, como páginas de directorio, ubicación, comparación o integración (pSEO).
Para cuando quieras añadir, corregir u optimizar schema markup y datos estructurados: JSON-LD, rich snippets, FAQ schema, product schema, breadcrumb schema y resultados enriquecidos en Google.
